About this Template
Fitway is a Framer template built for personal trainers and fitness coaches who sell coaching programs online and need a site that turns visitors into booked sessions, not just a digital business card.
It ships with a full coaching homepage, hero with social proof, stats, about, programs with pricing, philosophy, FAQ, testimonials, blog preview, CTA banner and contact form, plus About, Programs, Blog, Contact, legal pages, and a 404 page. Program and blog post detail pages are fully CMS-driven.
A multi-collection CMS powers programs, blog posts, FAQs, testimonials, and legal pages, so pricing, articles, and client results can be updated without ever touching the layout.
Who this template is for?
Personal trainers who want a professional site with programs, pricing, and booking in one place
Online coaches selling 1:1 coaching, fixed-length blueprints, or training and nutrition combos
Fitness creators who publish guides and tips and need a blog built in from day one
Wellness professionals, nutritionists, physiotherapists, yoga instructors — who can adapt the structure to their practice
Freelance designers looking for a strong, CMS-ready starting point to customize for fitness clients
It’s not the right fit if you need e-commerce, a full membership area with gated workout content, or built-in payment processing for bookings, those would need to be added separately.
Why Fitway?
It’s structured to convert, not just to look good. Stats, transformation-focused testimonials, transparent program pricing, an FAQ that handles objections, and booking CTAs throughout, everything a visitor needs to go from browsing to booking a session.
The content is CMS-driven where it matters. Programs, blog posts, FAQs, and testimonials all live in the CMS, so pricing and content can grow with the coaching business without any design edits.
The design feels personal, not corporate. A warm, editorial layout with a strong personal-brand focus, philosophy section, and coach quotes makes the site feel like a real trainer’s practice rather than a generic gym landing page.
It’s complete out of the box. Contact form, legal pages, 404, SEO-ready detail pages, and detailed documentation are all included, swap in your programs and photos, and the site is ready to launch.
Pages:
Home — full coaching landing page with hero, stats, about, programs & pricing, philosophy, FAQ, testimonials, blog preview, CTA and contact
About — coach story, approach and credentials
Programs — detailed breakdown of every coaching program with pricing
Blog — index of all articles from the Blog CMS
Blog post — individual article template
Contact — inquiry page with message form
Legal — privacy, cookie and terms & conditions policies
404 — not found page
Features:
Conversion-focused homepage: hero with social proof, stats, about, programs with pricing, philosophy, FAQ accordion, testimonials, blog preview, CTA banner, contact form and footer
CMS collections for Programs, Blog, Categories, FAQs, Testimonials and Legal
Program cards with monthly and one-time pricing, ready to connect to Cal.com or any booking tool
Client transformation testimonials, partner logos and coaching stats for instant credibility
Contact form ready to connect, FAQ accordion, SEO-ready detail pages and full in-project documentation
